ITHACA, N.Y. (WENY) -- A new café in Ithaca is bringing your typical coffees and treats to guests but also provides a space to focus on your mental health. Rosie's "Awareness Café" and Parlor owner, Helen Kiluk, opened the shop to help others feel heard.

No matter the reason for stopping by Rosie's, Kiluk wants to ensure everyone leaves knowing that they matter.

Rosie's Alley, located on the 300 block of East Seneca Street in Ithaca, has been home to Rosie's Ice Cream for over five years now. Around a year and a half ago, Kiluk decided to expand and opened Rosie's Café and Parlor right next door.

"The space was available for a while and I just decided to not just open a cafe, but open something with meaning," said Kiluk, the owner and operator of Rosie's Café and Parlor and Rosie's Ice Cream. "Mental health is important to my family and a lot of close friends, so I just wanted some type of mission."

After Kiluk did some research, she coined the phrase "Awareness Café" to represent her mission of helping the public with their mental health and creating a safe space for those who need it. She added that she may not be a mental health professional but she wants to help steer people in the right direction.

Throughout Rosie's, signs with affirmations, breathing techniques, and more can be seen lining the walls. People can also check out the inspirational merchandise wall where all proceeds go back into buying more uplifting products and helping people with co-pays and visits for mental health services if they don't have adequate insurance that allows them to do so.

Additionally, a QR code sits at the store's register where guests can scan it discreetly to get any help or services they may need. But, there's also one big element of the café that Kiluk hopes people utilize.

"I have a community room in the middle that's available to rent," said Kiluk. "If it has anything to do with mental health-related [services], there's no fee to that room charge."

Kiluk adds that the room can be used for things like therapy sessions, de-stressing, or whatever a guest may need. There is even a privacy wall that can be put up if necessary. She says making guests feel safe is the priority. Employees even wear shirts that bear inspirational quotes and the shop's motto of "You Matter" to let the public know, they are all there to help.

"Just like our slogan says, I would hope that they come here and leave here and know that they have just somebody, that's all," said Kiluk.

The café is located at 312 East Seneca Street in Ithaca and is open seven days a week from 7:00 A.M. to 4:00 P.M. every day.

If you or a loved one may need additional emotional support, you can also call or text 988, the Suicide and Crisis Lifeline. You can also visit the New York State Office of Mental Health website.